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CENTURY 21 Sweyer & Associates
Our Marketing Strategy
How will we achieve continous, first-rate home exposure?

Internet
The NATIONAL ASSOCIATION OF REALTORS® has stated that 80% of all buyers in the market for a new home will use the internet at some point to aid in the search of a property.

The CENTURY 21® System is proud to say that we make it as easy as possible for buyers to find your real estate listings online through our many listing distribution partnerships as well as our website.

CENTURY 21® Signs
Surveys have shown that signs are one of the best sources for advertising. National surveys show that two identical homes for sale, more people prefer to deal with the CENTURY 21® System over any other company.

CENTURY 21 Sweyer & Associates Home Guide Magazine
We produce our own Home Guide Magazine in order to get the maximum exposure for our properties. Each issue, we distribute our publication to over 43,000 households.

We diversify our marketing plan to bring maximum exposure to your property.

  • National Advertising             
  • Local Advertising
  • Direct mail sent to the local community as well             as outside the area
  • Radio
  • Print Media (Newspapers, Magazines)
  • Lead RouterProperty Brochures
  • Multiple Listing Services (MLS)
  • Open Houses
  • Sign
  • Recognition
  • Relocation Services
  • Client Coordination

National Advertising
Century 21 Real Estate LLC spends over $50 million every year on advertising their brand name on television, internet, radio, and many other publications. *CENTURY 21® is the most recognized name in real estate. *2006 Ad Tracking study. The survey results are based on 1202 telephone interviews (via computer assisted program) with a national random sample of adults (ages 25-54) who are equal decision makers and who have bought or sold a home within the past two years or plan to purchase or sell a home within the next two years.  Brand awareness questions are based on a sample of 1202 respondents with a margin of error of +/- 2.4% at 90% confidence level.  The study was conducted between March 6th-October 2nd.  2006 by Millward Brown, a leading global market research organization.

CENTURY 21 Global Referral NetworkSM
This is a referral system capable of linking all CENTURY 21® offices throughout the U.S. In addition, brokers and agents have access to a total of over 6,600 Real Estate offices.


Search thousands of homes listed for sale from the Wilmington Regional Association of REALTORS®, Inc.


Our professionals can assist in finding the perfect home for you.

We have the answers to your questions.
  Click Here to Contact CENTURY 21 Sweyer & Associates
Toll Free 800.848.0021 or 910.256.0021

 

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